2011年4月18日星期一

Week12.Writing Journal Prompts

Reflection of Webtext
For the webtext, Being a Successful CEO, the things that worked not so well for me was to write thesis statement and outline. At the beginning, though I had a topic, it was hard for me to make a fit statement and express my idea clearly. For example, my topic was about some factors which important to a CEO’s success, but I also needed to define what was success. At first, it was hard to make this two points together in on paragraph. At this time, the professor helped me to deal with this problem. Therefore, I followed the professor’s advice to change the stances’ structure and showing my idea in another way. Finally, I over came the problem and organized my idea well.

2011年4月8日星期五

Week11.Writing Journal Prompts 2

For “Discernment ability” part:
1. The first text is from the Five Marks of a Great Leader. In this article, the author points out 5 things that a successful leader need. The five marks are the moral courage, judgment, sense of priority, disposal and concentration of effort and Humor. The author expatiates how these marks are important to the leader by giving specific examples. I choose this article because it helps me to explain the importance of discernment ability.

2. The second text is from an interview of MCI CEO, Michael Capellas. In the interview, it gives some information about Michael Capellas and Capellas’s opinions of dealing MCI’s problem. It is useful for me to show Capellas’s attitude on his achievement which from his own word. 

3. The third text is an introduction of Michal Capellas. It gives reasons that why people need to pay attention on Michal Capellas and make comments on his achievement. From this text, I can show audiences how Capellas use his discernment ability to make big achievements.

Reference:
Tucker, C . (n, d,). 10 to watch. [Web]. Retrieved from
Johnson, P. (2005). Five marks of a great leader. [Web]. Forbes, 175(10), 31. Retrieved from EBSCOhost.

2011年4月5日星期二

Week10.Writing Journal Prompts1

Image Evaluation


Carlos Ghosn 2010














 
Content analysis
1. What do you see? A man is sitting in front of a car.
2. What is the image about? Nissan’s CEO, Carlos Ghosn.
3. Are there people in the image? What are they doing? How are they presented?
  1)Yes. 2) Taking a picture in a car exhibition.
4. Can the image be looked at different ways? No.
5. How effective is the image as a visual message? Inform the audience that he has connection with Nissan.
Visual analysis
1. How is the image composed? What is in the background, and what is in the foreground? Background is a car; foreground is the person who is being introduced.
2. What are the most important visual elements in the image? How can you tell? Carlos Ghosn’s face. He is smiling confidently.
3. How is color used? Colorful.
4. Can the image be looked at different ways? No..
5. What meanings are conveyed by design choices? Without Carlos Ghosn, there will not have Nissan.
Contextual information
1. What information accompanies the image? Carlos Ghosn’s biography.
2. Does the text change how you see the image? How? No.
3. Is the textual information intended to be factual and inform, or is it intended to influence what and how you see? Just inform the facts.
4. What kind of context does the information provide? Does it answer the questions Where, how, Why, and For whom was the image made? No.
Image source
1. Where did you find the image?
2. What information does the source provide about the origins of the image?
  About some things that Carlos Ghosn did for Nissan.
3. Is the source reliable and trustworthy? Yes.
4. Was the image found in an image database, or was it being used in another context to convey meaning? No.
Technical quality
1. Is the image large enough to suit your purposes? Yes.
2. Are the color, light, and balance true? Yes.
3. Is the image a quality digital image, without pixelation or distortion? Yes.
4. Is the image in a file format you can use? Yes.
5. Are there copyright or other use restrictions you need to consider? Not really.

Critics
[Carlos Ghosn]. [Web]. (2010). Wheelsphere. Retrieved from http://www.wheelosphere.org/carlos-ghosn-ulc-will-be-priced-below-tata-nano/

2011年4月3日星期日

Week11 Webtext Prompt2

Ethos: Showing some professional information, like informing the company structure.
Pathos: Reading the podcast in normal voice, but stress some words when showing some information which need to be paid attention on. When the person in the image changes face, I will change the voice. 
Logos: Using proverbs like “Learning from people, we can weigh the successes and failures; studying from history, we can see the rule of falling and rising”.
Rhetorical devices mentioned:
Contrast: To contrast the successful CEO and unsuccessful CEO.
Description: To describe CEO’ job.
Parallel structures: Showing the purpose of the podcast.